Here’s how to check the traffic you’re receiving from Google Image Search. To measure the success of your effort, you must have a baseline to compare it to. With this information in mind, let’s move on to the actionable part of this article. So if you’re looking to buy a specific pair of shoes, a product page dedicated to that pair of shoes will be prioritized above, say, a category page showing a range of shoe styles. We now prioritize sites where the image is central to the page, and higher up on the page. It easily identified that the shoe is an Adidas Superstar sneaker for women. Image SEO data (structured markup, file names, image alt attributes, etc.).īelow is an example of what Cloud Vision concludes, by analyzing web entities (websites that use the same or similar images).Other websites using the same or similar images.Like all other image recognition platforms, it’s based on Artificial Intelligence and Machine Learning, but Google has the added capability to extract and analyze information from: Google Cloud Vision is the core technology behind Google Image Search.
Let’s explore how Google’s technology works. Visual search would not have been possible without machine learning and artificial intelligence. It already drives hundreds of millions searches on Pinterest and, after Google Lens is fully integrated into Google’s Image Search, the numbers are going to be staggering. Visual Search, is expected to become a huge sales driver in e-commerce. An example of visual search in Google Images.
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